Meta Orion: The AR Glasses That Will Change Everything

Amy Peck, internationally renowned XR expert and founder of EndeavorXR, recently discussed Meta Orion on our podcast “NeCXtImpact: when Strategy meets Technology” with unusual conviction. Her insights on these augmented reality glasses reveal the technical and usage reasons that could definitively transform the immersive wearables market. Meta Orion AR Glasses: Why Experts Are Talking […]
VR vs AR: Which Technology Will Really Transform Our Lives

During our “NeCXt: when Strategy meets Technology” episode focused on immersive technologies, I had the opportunity to discuss the future of VR and AR with Amy Peck, founder of EndeavorXR and a recognized figure in extended reality. Her vision particularly struck me because it goes beyond the traditional opposition between these technologies to reveal […]
Metaverse vs ChatGPT: Why Did AI Win the Battle?

The 2023 Metaverse Failure: Why AI Overtook Extended Reality “The hype around the metaverse has been superseded by AI” observes Amy Peck, drawing from her 11 years of experience in immersive technologies. This brutal transition between two supposed technological revolutions raises a fundamental question: why did generative artificial intelligence so quickly eclipse extended reality […]
AI Doesn’t Search Anymore, It Answers: Is Your Brand Ready?

I recently spoke with Pete Blackshaw, former Nestlé digital director and founder of BrandRank.AI. What he explained about AI response engines like ChatGPT replacing Google for purchase decisions reveals a major disruption: 5 billion users are migrating to AI for direct answers rather than traditional search links. AI Response Engines vs Google: The Revolution […]